SIGNATURE ERA
THE MAXWELL
+ Custom Brand Design
+ Brand Photography
WHAT WE DID
The Maxwell had the venue, the service, and the vision to be Raleigh's most sought-after event space, but their brand wasn't reflecting the luxury experience they were delivering. They needed a complete visual transformation that would position them at the premium tier of the market and justify the elevated pricing their exceptional venue deserved.
Through strategic brand design that emphasized their architectural beauty and refined hospitality, we created a sophisticated identity that immediately shifted their market positioning.
The results speak for themselves: they were able to double their pricing within the first few months, and now book out years in advance, attracting couples and corporate clients who recognize and are willing to invest in true luxury and impeccable service.
premiere event and wedding venue
BACK TO PORTFOLIO
The Maxwell
- CHELSEA HAND, CO-OWNER OF THE MAXWELL
We have also since raised our prices significantly and are attracting a higher end client, which was the goal.
Our average wedding went from $12k for 2023 weddings to $17k for 2024 weddings.
Find out if your brand is working as hard as you are by getting clarity on your brand direction, along with what steps we recommend to take next.
IS YOUR BRAND SUPPORTING WHO YOU ARE?
take your free quiz here! take your free quiz here!
